Our story

With the founding of a mail order business for natural cosmetics in 1996, we were one of the first in the industry to take this step. Since the 80's, our founder and CEO Ralf-Peter Dust has been active in the area of natural food and cosmetics.

One of the basic principles for the mail-order business - at that time still by catalog - was to provide the broadest range of high-quality natural products possible.
Through a fine tuned workflow the delivery within one day was made possible – a standard today, but something special back then.

In 2005 the online shop was launched, which has since then slowly but surely developed into a success story.

Since 2007, our online shop is also available for international customers who are gladdened with our high-quality, reliably delivered quality products from Germany.

We are looking forward to a future in which more and more consumers are taking care of themselves and their environment by buying consciously and living a sustainable lifestyle. We will do our best to support this development.

We would be delighted if you would place your trust with us in the future.